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  Let's try and figure out Febreze's double talk
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chicagofina...@yahoo.com  
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 More options Apr 17 2008, 11:45 am
From: chicagofina...@yahoo.com
Date: Thu, 17 Apr 2008 08:45:55 -0700 (PDT)
Local: Thurs, Apr 17 2008 11:45 am
Subject: Let's try and figure out Febreze's double talk
"Month-over-month growth for GoFish was approximately 8% in March.
This increase reflects the addition of new sites, as well as organic
growth of those sites that are already part of the network."

So if 4Q07 is the baseline then $1.54M revenue, which equates to
something more than $500K a month assuming a compounding growth rate.

By Febreze's own representation, the 1Q08 is weaker than 4Q07 due to
cyclicality.

Let's assume Jan 08 was $500K......assume Feb 08 was (500 + 8%) $540K
and it makes Mar 08 roughly $585K...

So for 1Q08 it looks to be a $1.625M quarter?........eh.....where is
the hyper-growth?

Also, be on the lookout for Google earnings today.  Click revenue
growth is an extremely important metric here.....it is a combination
of current economic conditions and how consumers are adapting to the
new paradigm.

Flog the troops, Febreze, unless you have a deep pocketed big
brother.....


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chicagofina...@yahoo.com  
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 More options Apr 17 2008, 4:17 pm
From: chicagofina...@yahoo.com
Date: Thu, 17 Apr 2008 13:17:59 -0700 (PDT)
Local: Thurs, Apr 17 2008 4:17 pm
Subject: Re: Let's try and figure out Febreze's double talk
could be worse.....

April 17th, 2008 at 4:17 pm
BREAKING NEWS:
Google’s net surged 30% to $1.31 billion as sales, excluding
commissions paid to partners, jumped 46% to $3.7 billion. Shares
pushed past $500 in after-hours trading.


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