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The American Red Cross > Is The Red Cross Effective?

From: d...@digitalraindrop.com - view profile
Date: Sat, Dec 15 2007 2:06 am
Email: d...@digitalraindrop.com
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I second the notion. We need a better rubric for evaluating nonprofit
effectiveness; we'll all get there faster if we collaborate on the
metrics we're using, instead of letting the powers-that-be regale us
with "admin overhead vs. program" and other favorite nursery rhymes.

For an organization as large as the Red Cross, this must be a
monumental data analysis exercise; even knowing the types of data
gathered would be helpful. How do you judge and measure your
effectiveness? Is is purely subjective, or is there a more analytical
method of figuring out that your disaster relief programs were more
effective or more efficient this year than last year?

Looking forward to your responses. Sean, thanks for blogging this; I
might not have seen this otherwise. This portal has the potential to
change how nonprofits are seen online; it certainly changes the game
considerably.

  Dave.


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